{"id":94945,"date":"2026-07-24T12:18:02","date_gmt":"2026-07-24T15:18:02","guid":{"rendered":"https:\/\/radiolarioja.com.ar\/rlr\/?p=94945"},"modified":"2026-07-24T12:18:04","modified_gmt":"2026-07-24T15:18:04","slug":"cae-un-18-la-venta-de-pan-en-la-rioja-y-advierten-sobre-el-impacto-de-la-perdida-del-poder-adquisitivo","status":"publish","type":"post","link":"https:\/\/radiolarioja.com.ar\/rlr\/cae-un-18-la-venta-de-pan-en-la-rioja-y-advierten-sobre-el-impacto-de-la-perdida-del-poder-adquisitivo\/","title":{"rendered":"Cae un 18% la venta de pan en La Rioja y advierten sobre el impacto de la p\u00e9rdida del poder adquisitivo"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>LA RIOJA.<\/strong>\u2014 El sector panadero atraviesa un escenario complejo. A pesar de encontrarse en la \u00abtemporada alta\u00bb de consumo por las bajas temperaturas, las ventas cayeron un <strong>18% interanual<\/strong> en la provincia, seg\u00fan confirm\u00f3 Oscar Carrizo, presidente de la C\u00e1mara de Industriales Panaderos de La Rioja.<\/p>\n\n\n\n<figure class=\"wp-block-audio\"><audio controls src=\"https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/oscar-carrizo6.mp3\"><\/audio><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u00abLa explicaci\u00f3n es simple: la plata no alcanza. La gente consume lo que tiene a mano y lleva el d\u00eda a d\u00eda: van con $500 o $1.000 y piden &#8216;dame esto de pan&#8217;\u00bb, se\u00f1al\u00f3 el referente del sector.<\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\">Radiograf\u00eda del sector: entre el fr\u00edo y la crisis<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">El titular de la c\u00e1mara explic\u00f3 que, si bien el invierno suele empujar el consumo de panificados e insumos grasos para contrarrestar el fr\u00edo, la ca\u00edda generalizada del consumo ha golpeado con fuerza.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ca\u00edda en especialidades:<\/strong> Durante la receso escolar, productos como facturas y alfajores registraron un freno marcado, al tratarse de golosinas habitualmente consumidas por los chicos en la escuela.<\/li>\n\n\n\n<li><strong>Tendencia nacional:<\/strong> Carrizo aclar\u00f3 que la merma del 18% no es un fen\u00f3meno exclusivo de La Rioja, sino un reflejo de una crisis que afecta al rubro en todo el pa\u00eds, report\u00e1ndose ca\u00eddas a\u00fan m\u00e1s dr\u00e1sticas en otros puntos del territorio nacional.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">El \u00abmito\u00bb del pan casero y las tortillas informales<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Consultado sobre la venta ambulante e informal en la ciudad, Carrizo aclar\u00f3 que no buscan erradicarla, sino pedir \u00abigualdad de condiciones\u00bb a trav\u00e9s del pago del monotributo y carn\u00e9s de manipulaci\u00f3n de alimentos. Adem\u00e1s, desmitific\u00f3 el ahorro en la compra de tortillas o pan casero en la v\u00eda p\u00fablica:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>En una panader\u00eda formal, el kilo de pan oscila entre los <strong>$1.500 y $2.500<\/strong>.<\/li>\n\n\n\n<li>Una tortilla o pan casero en la calle (de unos 250 a 500 gramos) cuesta cerca de $2.000 o $3.000 la unidad.<\/li>\n\n\n\n<li><strong>El c\u00e1lculo real:<\/strong> Al llevar esos valores a la escala por peso, el consumidor termina pagando el equivalente a <strong>$6.000 por kilo<\/strong>, es decir, pr\u00e1cticamente el doble que en el comercio tradicional.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/Gemini_Generated_Image_er98tter98tter98.png\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"559\" src=\"https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/Gemini_Generated_Image_er98tter98tter98-1024x559.png\" alt=\"\" class=\"wp-image-94948\" srcset=\"https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/Gemini_Generated_Image_er98tter98tter98-1024x559.png 1024w, https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/Gemini_Generated_Image_er98tter98tter98-300x164.png 300w, https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/Gemini_Generated_Image_er98tter98tter98-768x419.png 768w, https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/Gemini_Generated_Image_er98tter98tter98-696x380.png 696w, https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/Gemini_Generated_Image_er98tter98tter98-1068x583.png 1068w, https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/Gemini_Generated_Image_er98tter98tter98-770x420.png 770w, https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/Gemini_Generated_Image_er98tter98tter98.png 1408w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Insumos por las nubes y log\u00edstica acotada<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A la ca\u00edda de ventas se le suma la presi\u00f3n sobre los costos de producci\u00f3n. La harina sufri\u00f3 un incremento cercano al <strong>35% en los \u00faltimos dos meses<\/strong>, cotizando la bolsa de 25 kg entre <strong>$19.000 y $20.000<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esta escalada de precios, sumada al costo de fletes y descargas, imposibilita a la mayor\u00eda de las pymes locales a comprar harina a granel directamente desde los molinos.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u00abHoy un equipo de harina (30 toneladas \/ 1.200 bolsas) supera los <strong>20 a 22 millones de pesos<\/strong>. En La Rioja nos sobran los dedos de una mano para contar qui\u00e9nes pueden encarar esa compra. El resto compra en el mercado local, viviendo al d\u00eda: compramos hoy para producir y vender ma\u00f1ana\u00bb, concluy\u00f3 Carrizo.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>LA RIOJA.\u2014 El sector panadero atraviesa un escenario complejo. A pesar de encontrarse en la \u00abtemporada alta\u00bb de consumo por las bajas temperaturas, las ventas cayeron un 18% interanual en la provincia, seg\u00fan confirm\u00f3 Oscar Carrizo, presidente de la C\u00e1mara de Industriales Panaderos de La Rioja. \u00abLa explicaci\u00f3n es simple: la plata no alcanza. La [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":94946,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[12],"tags":[],"class_list":["post-94945","post","type-post","status-publish","format-standard","has-post-thumbnail","category-local"],"featured_image_urls":{"full":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann.jpg",1200,685,false],"thumbnail":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-150x150.jpg",150,150,true],"medium":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-300x171.jpg",300,171,true],"medium_large":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-768x438.jpg",696,397,true],"large":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-1024x585.jpg",696,398,true],"1536x1536":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann.jpg",1200,685,false],"2048x2048":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann.jpg",1200,685,false],"td_218x150":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-218x150.jpg",218,150,true],"td_324x400":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-324x400.jpg",324,400,true],"td_485x360":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-485x360.jpg",485,360,true],"td_696x0":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-696x397.jpg",696,397,true],"td_1068x0":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-1068x610.jpg",1068,610,true],"td_1920x0":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann.jpg",1200,685,false],"td_0x420":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-736x420.jpg",736,420,true],"td_80x60":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-80x60.jpg",80,60,true],"td_100x70":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-100x70.jpg",100,70,true],"td_265x198":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-265x198.jpg",265,198,true],"td_324x160":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-324x160.jpg",324,160,true],"td_324x235":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-324x235.jpg",324,235,true],"td_356x220":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-356x220.jpg",356,220,true],"td_356x364":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-356x364.jpg",356,364,true],"td_533x261":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-533x261.jpg",533,261,true],"td_534x462":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-534x462.jpg",534,462,true],"td_696x385":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-696x385.jpg",696,385,true],"td_741x486":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-741x486.jpg",741,486,true],"td_1068x580":["https:\/\/radiolarioja.com.ar\/rlr\/wp-content\/uploads\/2026\/07\/20180917105147_pann-1068x580.jpg",1068,580,true]},"author_info":{"info":["RadioLaRioja"]},"category_info":"<a 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